Each year, more than 35 million people from around the world visit Las Vegas, Television City’s home. In the heart of the Vegas strip, the MGM Grand Hotel & Casino provides an ideal spot to house our large 9,000 square foot, state-of-the-art research facility.
For example, the MGM Grand features a major concert venue among other top attractions and is the first and last stop for the Las Vegas Monorail. Within this location, a continuous flow of traffic from a diverse cross-section of social, ethnic, and economic classes enables Television City to conduct research 365 days a year. Our close proximity to major attractions translates into +100,000 people passing through our hallways each week.
The real testament to our location advantage lies in the exceptional respondent recruitment results we deliver every year:
Television City’s participant recruitment process typically includes no promise of financial compensation, yet we receive high marks across the board about the research experience.
Television City keeps pace with the latest technology to serve your research goals. We are a full-service, one-stop research center for all your testing needs.
As a full-service research facility, Television City affords you the flexibility and variety to choose the tools best suited to your goals and budget.
As a full-service, state-of-the-art research center, Television City is staffed with experts in all aspects of market research, including recruitment, project management, focus group and interview moderation, testing, and engineering.
Our 100% transparent recruitment process means you actively participate in developing qualification questionnaires and receive all respondent answers. Respondents are carefully pre-screened, and only qualified participants are assigned to appropriate studies by our on-site recruiters.
Owing to our location in Las Vegas, Television City has access to a diverse pool of candidates from a full variety of geographic, sociological, ethnic, and economic backgrounds. In addition, our respondents are intrinsically interested in participating in our studies, unlike professional respondents primarily motivated by money. For example, respondents typically participate in our recruitment surveys without any promise of financial compensation, and the vast majority receives no financial reward for their efforts.
No matter your target, Television City delivers.
“Working with Television City is always a great experience for us. They provide excellent customer service and recruiting, and the facility meets all of our expectations.”
“I love the diversity of respondents I find at TV City and am always enlightened at the fresh perspectives and insights revealed within my focus groups.”
“We and our clients have had great success at Television City and are always impressed. Consistently, the respondents are fresh, articulate and engaged – and truly representative of our expectations. In addition, the staff is professional and always willing to accommodate us and be creative on-the-fly whenever needed. We’re looking forward to our next project in Las Vegas.”
“Television City in Las Vegas is one of the best facilities I’ve used for consumer research. The quality of the people they recruit are top-notch, most of whom have never participated in a market research study — so the insights you receive are truly ‘voice of the customer.’ Their staff is fantastic! Always helpful, professional, and accommodating. The facility itself is state-of-the art and can handle any type of study required — you name it, they can do it. When conducting qualitative research in the U.S., I no longer even consider going anywhere else.”
“We love working with the Television City team. They’re a top notch group who really understand project management, leverage their excellent location to provide a national recruit of highly engaged respondents, and are on top of the latest technology, all of which are critical for our projects. We have worked with them on a wide variety of research methodologies, both common and unique, and they can do it all.”
“We trust the team at Television City to make respondents feel at home during their time there and make them comfortable in sharing their true reactions to our program ideas and full-length episodes.”
We would love to hear from you!
1-702-891-5753
info@tvcityresearch.com
OFFICE LOCATION:
CBS Television City at the MGM Grand
3799 Las Vegas BLVD., South
Las Vegas, NV 89109
